Affiliate Marketing FAQ’s for Beginners20200515080023

Affiliate Marketing FAQ’s for Beginners

If you’re like many marketers that we speak with – from those just entering the marketing workforce to established marketing professionals—you may hav...
Why Having a Fixed Budget for Affiliate Marketing Makes Zero Sense20200423060029

Why Having a Fixed Budget for Affiliate Marketing Makes Zero Sense

Back when I managed affiliate programs, one of the most frustrating dilemmas my team and I faced was navigating the fixed budget that had been allocat...
Q&A with Robert Glazer on Effective Affiliate Marketing20200409090003

Q&A with Robert Glazer on Effective Affiliate Marketing

Robert Glazer is the founder and CEO of Acceleration Partners.  What are three things marketers should do to get performance-based results?Robert...
How we are helping clients in the current environment20200401043544

How we are helping clients in the current environment

These are extraordinary times as we are challenged in both our business and personal lives, adapting to the changing situations locally and globally.W...
Why pausing or stopping an affiliate programme is a high-risk business decision20200324085533

Why pausing or stopping an affiliate programme is a high-risk business decision

In a challenging economic climate, like what we’re all dealing with at this moment, it’s common for companies to consider scaling back budget and cutt...
AP’s affiliate programme guide to global holidays and observances20200319102258

AP’s affiliate programme guide to global holidays and observances

Gone are the days when holiday shopping was all about the next big holiday in Q4. In our “always on,” multi-device, multi-option world, smart, savvy m...
Why Companies are Turning to Affiliate Marketing In An Uncertain Economy20200316153646

Why Companies are Turning to Affiliate Marketing In An Uncertain Economy

As concerns around the coronavirus (COVID-19) heighten, so does fear that a recession – and tightening consumer habits— in the global economy will be ...
Partner Spotlight: Affirm20200311080010

Partner Spotlight: Affirm

Acceleration Partners’ Publisher Spotlight is an ongoing series where members of our Publisher Development team shine a light on innovative publishers...
Profile of a Growth Marketer: MasterClass, Thomas Hopkins20200309080005

Profile of a Growth Marketer: MasterClass, Thomas Hopkins

Profile of a Growth Marketer is an ongoing series where we feature partner marketing industry leaders from around the globe.We sat down with Thomas Ho...
Acceleration Partners: 2019 Year In Review20200122064359

Acceleration Partners: 2019 Year In Review

OUR YEAR IN NUMBERSCompany and CultureWe welcomed 69 new clients, includingWe helped our clients grow Case Studies … Which led to some notab...