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Affiliate Marketing Case Study The Opportunity In an effort to reframe how people perceive and experience fitness, a leading fitness brand’s campaign became a clarion call to embrace physicality in a hyper-technological world. The challenge for Acceleration Partners was to amplify the campaign reach through the brand’s affiliate marketing program following the campaign launch in a Super Bowl commercial on February 1st. Strategy & Approach With a focus on branding over...
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Affiliate Marketing Case Study   Opportunity Acceleration Partners worked closely with children’s specialty retailer to develop and launch their affiliate program. Their objective was to create an affiliate marketing strategy that would grow their consumer base while also minimizing cost per acquisition. Strategy & Approach The children's specialty retailer looked to the affiliate channel as a primary vehicle for acquiring new online customers. Acceleration Partners devised a...
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Affiliate Marketing Case Study The Opportunity A men’s online clothing brand, had previously shut down a network managed affiliate program that failed to bring in new customers and add value to the bottom line. Rather than miss out on a lucrative digital acquisition channel, the retailer partnered with Acceleration Partners to relaunch their program and develop a strategy that delivered on the promise of incremental, performance-based revenue. Strategy & Approach Acceleration...
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