The partnership marketing channel – which includes tactics such as traditional affiliate, content, influencer, and brand-to-brand – is perfectly positioned to support brands looking to grow in 2022 and beyond. We have the data-backed expertise to demonstrate how a diversified partnership marketing strategy can help drive unparalleled growth.
Traditional Affiliate PartnershipsTraditional affiliate partnerships offer brands immense potential and an opportunity to maximise and diversify marketing spend. While there is no one-size-fits-all approach to developing an affiliate marketing programme, our team of industry experts will work with you to develop a partner strategy that will help you drive growth and achieve goals.
Mobile partnerships offer brands potential for sales and engagement, robust tracking and performance data, and the hypertargeted offers. Our team is experienced with maximising mobile partnerships and will deliver data-driven recommendations on the best partners, campaigns, marketing integration strategies for your brand.
Content affiliates can be extremely influential in a their highly engaged audience's purchasing decisions. Our unique in-house Publisher Development team actively nurtures a massive global network of partnerships and works to attract and recruit new partnerships – including content partner relationships.
Search: TM+ Partnerships
At Acceleration Partners, we have deep expertise with managing and negotiating Search: TM+ partnerships and maintain a number of long-standing partner relationships. Whether you're looking to supplement your brand's existing search strategy within your partnership marketing programme or gain a competitive advantage in search results, we can help.
Acceleration Partners delivers integrated, strategic, and transparent influencer programme management through our fully dedicated and separate influencer practice, AP Influence. We enable clients to create outcome-based influencer marketing programmes that are designed for scale, which can be fully integrated into an existing partnership marketing programme.
Brand to Brand Partnerships
Brand to brand partnerships can help generate incremental value while expanding your audience and increasing your brand awareness. Our team is experienced with maximising brand to brand partnerships through a data-driven approach to strategy, measurement, and optimisation.