Luxury Retailer Realises 10% Increase in Overall Revenue from Technology Affiliate
Prior to becoming an Acceleration Partners (AP) client, the brand did not have an affiliate programme. Their objective was for AP to launch a programme that would help them efficiently growth their business and elevate their brand awareness.
Learn how a luxury brand's affiliate partnership with a technology company helped them optimise conversions and realize a 10% increase in programme revenue.
10% increase in overall programme revenue
30% decrease in overall CPA
Top 3programme partner
Highest Converting Channelacross all digital marketing channels
Acceleration Partners helped a luxury home décor and furniture brand client launch a new affiliate programme to drive efficient business growth and elevate brand awareness. Following initial programme success and strong performance from “traditional” high-value affiliate partners (e.g., content, loyalty, voucher), the client sought to diversify their programme with non-traditional affiliate partners to better optimise conversions.
High-Value Partnerships
Capability to easily align with the brand's identity and messaging
Seamless integration with the brand's site as targeted stages of the conversion funnel
100% performance-based (CPA) pricing model (brands only pay on outcomes/conversions)
The AP team provided an educational overview of UpSellit, shared projections for conversion optimisation and cost-effective revenue increase, and proposed a test campaign with this non-traditional affiliate at a lower commission rate.
