From Clicks to Conversions: A Guide to Mobile Partnership Marketing
Are you looking to tap into the power of mobile in your partnership marketing efforts? With the majority of the world's population now using smartphones, mobile... Read more.
Guide To Incrementality Within Affiliate Marketing
Are you looking to take your affiliate marketing program to the next level? Understanding the key measurement of "incrementality" plays a crucial part in having... Read more.
Top Challenges in Affiliate Marketing and How AP Solves Them
Marketing has dramatically evolved over the past couple of years, with many brands leaning into affiliate marketing so as to get the best return on their marketing... Read more.
Affiliate Marketing Glossary
The affiliate marketing industry uses a LOT of homonyms – words that are spelled the same, often even pronounced the same, but have different meanings. Think of... Read more.
The APAC Affiliate Marketing Handbook
The e-commerce landscape across the Asia-Pacific (APAC) is exploding. Due to its size, diversity and stratospheric growth in online-shopping, the APAC region offers... Read more.
The Ultimate Guide to Affiliate Partnerships
Has your brand been told there's a one-size-fits-all approach to affiliate marketing? Have you used a universal plan for adding affiliates into your program? These... Read more.