Capitalize on Mobile E-Commerce with Partnership Marketing
Since 2017, mobile device website traffic has accounted for over half of all global web traffic. Last year, nearly 60% of all web traffic originated from mobile... Read more.
BNPL Partners: The Strategic Affiliates Brands Need in Our Current Economy
The buy now, pay later (BNPL) revolution is in full effect. In 2022, approximately 50% of consumers used a BNPL service at least once. The same source reported that... Read more.
Skylight Selects Acceleration Partners to Manage Their Affiliate Program
Skylight, a family photo-sharing platform, has selected Acceleration Partners (AP) to manage their affiliate marketing program.... Read more.
How SMBs Can Overcome Growth Hurdles With Affiliate Programs
It's no secret that the last few years have been tough on small business owners. Since the global pandemic kicked off in 2020, small- and medium-sized business (SMBs)... Read more.
Keep Your Affiliate Marketing Strategy Going Strong: 8 Key Factors for Success
The economic downturn and fears of an impending recession are influencing consumer spending habits. According to a recent survey conducted by Deloitte, around 40%... Read more.
Acceleration Partners Appoints Florian Jetzlsperger as New German Market Lead
We are thrilled to announce the appointment of Florian Jetzlsperger as the new German Market Lead at Acceleration Partners!... Read more.
Influencer Partnership Marketing: The Missing Link To Business Growth
Influencer marketing has become a significant part of the digital marketing landscape, and it is projected to continue growing in the coming years. According to... Read more.
Partner Spotlight: Wildfire Creates Customer Value Through Loyalty & Rewards
This spotlight is part of Acceleration Partners' ongoing blog series where members of our Partner Development team highlight different partners from across the region.... Read more.
Navigating Web 3 Marketing: Practical Insights and Strategies for Brands
Cryptocurrency and NFTs might not have the best reputation right now, but it's important to understand the progress towards Web 3 adoption, even on platforms like... Read more.
Earn Customers and Keep Them: Maximizing LTV with Partnership Marketing
Business leaders have long valued volume when it comes to their affiliate partners. This approach has also been favored by affiliate partners, as generating more... Read more.