hero title decor
hero title decor

Answers to Affiliate Marketing FAQs

The Outperform Podcast

More About this Episode

On this episode, Brianna Stetson, an Account Director at Acceleration Partners, answers some frequently asked questions about affiliate marketing, the key players that make up the affiliate model and how brands measure success within their affiliate programs.


Show Notes

  • What affiliate marketing is and how it works
  • What performance-based means in affiliate marketing
  • What an affiliate partner is and what they do for brands
  • Traditional and nontraditional affiliate partners
  • How brands know what types of affiliates to partner with in their program
  • What affiliate technology is and their role in affiliate marketing
  • How affiliate links work
  • Common affiliate marketing key performance indicators (KPIs)
  • Differences between affiliate marketing and influencer marketing
  • What actions brands pay affiliate partners on
  • How brands use affiliate marketing to generate high-value leads
  • Affiliate marketing terms and conditions and what those are


Links related to this episode

Episode Transcription

Don’t Miss an Episode!

Subscribe to Outperform on your platform of choice below

What does it mean to Outperform in Marketing & Business Partnerships?

What are the world’s leading brands and savviest performance marketers doing to create transparent, high-value partnerships that bring more customers, incremental sales and faster growth? Join us on the Outperform with Acceleration Partners podcast to explore this very question. You’ll hear insightful, valuable and eye-opening discussions about what it truly means to outperform in your marketing and business partnerships.

Gain some useful insights from this Outperform podcast episode? If yes, we’d greatly appreciate your rating and/or review on Apple Podcasts. You can also subscribe so you don’t miss an episode!