Acceleration Partners worked closely with children’s specialty retailer to develop and launch their affiliate program. Their objective was to create an affiliate marketing strategy that would grow their in-person and online consumer base through brand awareness while also minimizing cost per acquisition.
Learn how AP helped this children’s speciality retailer build a custom strategy using traditional and non-traditional partnerships to increase their affiliate base by 175%.
schools joined the storefront program in the first five months
of all affiliates are content bloggers
of all affiliates are content bloggers
conversion rate via Discover partnership
year-over-year affiliate program revenue increase
Acceleration Partners crafted a custom strategy that addressed the unique needs of the client. This strategy outlined several steps that must be taken to ensure the program’s success. Acceleration Partners’ plan involved the following:
Acceleration Partners’ multifaceted approach laid the foundation for a successful affiliate program. It also advanced the client’s goals of increasing brand awareness by using established affiliate marketing tactics. Most importantly, the aforementioned solutions drove both in-store sales and online transactions, which was integral to meeting the client’s revenue goals.
Helping brands unlock growth through partnerships.