The only affiliate marketing strategies you need to focus on in 202120201029072358
The only affiliate marketing strategies you need to focus on in 2021
2020 has been a challenging year for everyone, and this is likely to continue into 2021. While this has been an uncertain year, the affiliate channel ...
Effective ways brands can recapture customers as the economy reopens20200603090916
Effective ways brands can recapture customers as the economy reopens
The shutdown of non-essential brick and mortar stores, the global lockdown and the furloughs due to COVID-19 have all impacted brands and their custom...
How we are helping clients in the current environment20200401043544
How we are helping clients in the current environment
These are extraordinary times as we are challenged in both our business and personal lives, adapting to the changing situations locally and globally.W...
Why pausing or stopping an affiliate programme is a high-risk business decision20200324085533
Why pausing or stopping an affiliate programme is a high-risk business decision
In a challenging economic climate, like what we’re all dealing with at this moment, it’s common for companies to consider scaling back budget and cutt...
AP’s affiliate programme guide to global holidays and observances20200319102258
AP’s affiliate programme guide to global holidays and observances
Gone are the days when holiday shopping was all about the next big holiday in Q4. In our “always on,” multi-device, multi-option world, smart, savvy m...
Why Companies are Turning to Affiliate Marketing In An Uncertain Economy20200316153646
Why Companies are Turning to Affiliate Marketing In An Uncertain Economy
As concerns around the coronavirus (COVID-19) heighten, so does fear that a recession – and tightening consumer habits— in the global economy will be ...
Partner Spotlight: Affirm20200311080010
Partner Spotlight: Affirm
Acceleration Partners’ Publisher Spotlight is an ongoing series where members of our Publisher Development team shine a light on innovative publishers...
Profile of a Growth Marketer: MasterClass, Thomas Hopkins20200309080005
Profile of a Growth Marketer: MasterClass, Thomas Hopkins
Profile of a Growth Marketer is an ongoing series where we feature partner marketing industry leaders from around the globe.We sat down with Thomas Ho...
How to Elevate your Affiliate Program Analysis20191122080006
How to Elevate your Affiliate Program Analysis
November 22, 2019affiliate marketing, affiliate program, affiliate partners, performance analysis0 comments
Every well-run affiliate marketing program is backed by strong key performance indicators (KPIs); measurements that are used as guides for growth path...
Publisher Spotlight: Giving Assistant20191119080004
Publisher Spotlight: Giving Assistant
November 19, 2019affiliate marketing, publisher development, publisher spotlight, brand partnership0 comments
Acceleration Partners’ Publisher Spotlight is an ongoing series where members of our Publisher Development team shine a light on innovative publishers...