How Affiliate Marketing Is Disrupting Traditional Advertising Strategies
For decades, traditional advertising strategies like print ads, billboards, and television ads were the pinnacle of brand building and lead generation. However,... Read more.
A/B Testing in Affiliate Marketing: The Power of Data-Driven Decisions
In the fast-paced world of affiliate marketing, staying ahead of the competition requires making informed decisions based on solid data. One powerful tool that can... Read more.
Mastering Incrementality Testing and Tracking Within Affiliate Marketing
If you could analyze the contributions of each of your affiliates in a vacuum, determining what they contributed to the sales process would be effortless. Unfortunately,... Read more.
Beyond Online Sales: How Affiliate Marketing Can Boost In-Store Sales
While many online retailers are well-versed in the power of affiliate marketing, it's important to recognize that brick-and-mortar stores can also reap substantial... Read more.
Why Diversification Is Key: Adaptive Strategies for Affiliate Marketers in the Current Economic Climate
The current economic climate has prompted organizational leaders everywhere to evaluate their affiliate marketing partnerships so that they can protect revenue,... Read more.
The Future of Affiliate Marketing in the Travel Industry
While the global pandemic impacted virtually every industry, few were hit as hard as the travel sector. However, this always-adaptable industry evolved to accommodate... Read more.
How Technology Affiliates Can Drive Higher Conversions and AOV for Your Brand
In this blog post, we will explore the three main categories of technology partners, overcoming implementation stereotypes, and the value these partners can bring... Read more.
Acceleration Partners Takes Home Two Performance Marketing Awards
Acceleration Partners (AP) is excited to announce that we have won two of the Performance Marketing Awards (PMAs) that we were shortlisted for in April. This prestigious... Read more.
The Future of Partnership Marketing: Integrating AI into APVision
Affiliate and partnership marketing have become increasingly important components of digital marketing strategies for companies around the world.... Read more.
5 Actionable Tips for Building Customer Loyalty Through Affiliate Marketing
While the mean customer retention rate across all sectors is just over 75%, the retail industry has a notably lower rate of just 63%. Fortunately, your organization... Read more.