This year’s Affiliate Huddle took place at the Queen Elizabeth II in London. The one-day event brought together industry veterans, professionals, and entrepreneurs on all things affiliate marketing in bite-sized seminars ranging from five to twenty minutes. Topics discussed by experts and the audience included how affiliate marketing has changed with social media, the role of influencers in ROI, and how brand partnerships can lead to success.
Launching the day was EMEA Managing Director, Helen Southgate who shared her expertise on why brands to need change their affiliate programmes as the digital landscape evolves, how affiliate marketing sits within partner marketing, and why brand partnerships will grow the market.
Helen’s full presentation can be viewed on Slideshare here.
To find out more about how Acceleration Partners can help you grow your programme, click here to contact a member of the team.