Globally there are hundreds of holiday and observances that brands can align their affiliate marketing campaigns to. As many land on different days, it can be tricky to keep track of them, especially for brands running global affiliate programmes. To help save you time when executing seasonal affiliate marketing campaigns, we’ve created this global guide featuring a variety of the world’s recognised holidays and observances. Download this guide to learn: Insights into the key...

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Globally, there are hundreds of holiday and observances that brands can align their affiliate marketing campaigns around.  As many land on different days and in different months for different global regions, it can be tricky to keep track of them. Our goal in creating this global holidays and observances guide is to provide you with a helpful reference for when it’s time to plan your affiliate marketing campaign strategies with your program management team. Download this useful guide...

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Being able to quickly digest the central messages of complex concepts can be extremely valuable, especially in today’s fast-paced business environment. This is precisely why we developed a condensed version of the international bestselling book, Performance Partnerships: The Checkered Past, Shifting Present, and Exciting Future of Affiliate Marketing. Written by Acceleration Partners’ founder and CEO, Robert Glazer, Performance Partnerships is the first in-depth look at the affiliate...

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We believe that the affiliate model is the most efficient and measurable digital marketing channel and we want more people to understand and use it successfully. This one-of-a-kind, UK Guide to Better Affiliate Marketing shares the latest best practice, guidance and inspiration to create and manage better affiliate marketing programmes. Download your copy today and discover: The nuances of the UK affiliate marketing landscape, its key players and the opportunities it offers...

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Innovation and change are the bedrock of the affiliate industry and we are lucky to see the continual development of new business models and concepts. But which affiliates are driving innovation in our channel and how can advertisers leverage emerging affiliate models for guaranteed ROI? Download your free guide today and discover: How to leverage emerging affiliate models Where innovation is happening How regulation will affect the affiliate channel in 2019 The future of...

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This AP benchmark report takes a deep-dive into client data gathered between Q1 2017 and Q1 2018 from a sample group of clients working with over 12,000 click active affiliate partnerships in their affiliate programmes. We also share real client examples in many sections to expand on the data and, as always, include strategic recommendations for how you can apply the data included in this Q1 2017-2018 benchmark report to your affiliate marketing programmes. Download your copy today and...

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Amidst the sanguine summertime season and the celestial fireworks of Perseids meteor showers, we're excited to release our Q2 2017-2018 Affiliate Marketing Benchmark Report. This benchmark report will give you access to the only type of data of its kind in the affiliate industry, and you’ll also learn: How much total Q2 affiliate channel revenue grew year-over-year for the sample client group we evaluated between Q2 2017 and Q2 2018 and why. How much mobile revenue rose in Q2,...

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For many, the Q3 months are a time of adventure, sunshine and visiting new and exotic destinations. But before we embark on any expedition, it’s important that we have clear directions and local insights to guide us on a successful journey. Our Q3 2017-2018 Affiliate Marketing Benchmark Report is the map you’ve been looking for and will give you access to insider affiliate industry data. In this benchmark report you’ll also learn: How much total Q3 affiliate channel revenue grew...

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Our Q4 2017-2018 Affiliate Marketing Benchmark Report captures some of the winning acts and strategies that are driving high performance within a sample group of our clients’ affiliate programmes between Q4 2017 and Q4 2018. This Q4 benchmark report shines the spotlight on: Which day in Q4 drove the strongest revenue performance. What contributed to the Y/Y performance increase. Specific marketing opportunities retailers provided their affiliates that drove traffic over the...

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Focus on customer lifetime value (LTV) – and extending it – has grown in importance over the last few years – especially for brands with a subscription or reoccurring service business model. As these and other companies launch affiliate programs, the need to understand what partnership types will help them both gain new customers and retain them has become a priority. In the past, the task of measuring and leveraging LTV data has been a complicated one. While the process of...

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Developed in partnership with Impact, this e-book is designed to be a practical handbook to help affiliate managers and marketing professionals elevate their status and advance their career while adding more value to their company. Download this free e-book to learn: Why the growth in partnerships can help you get promoted. What Partner Marketing looks like today and how it’s evolving and growing. How to manage and expand a partner marketing program. What key stakeholders to...

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The concept of lead generation can be a controversial topic in the world of business and marketing. However, as brands realize how today’s sophisticated tracking technology and advanced verification techniques are allowing them to cost-effectively generate high-quality leads via their affiliate program, perceptions are changing – as is their understanding of how the affiliate model can be used to drive scalable performance well beyond a sale. In this free guide you’ll learn: What...

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