Performance Evolution: Putting the Brand Budget to Work
Affiliate. Partner. Influencer. Mobile. Call it what you will, the performance marketing landscape is evolving.
Tune in to this on-demand webinar with Robert Glazer, CEO of Acceleration Partners, Brian Marcus, VP Global Marketing at TUNE, and John Koetsier, Mobile Economist at TUNE as they reveal new research into the current performance marketing landscape and discuss strategies for success in this new era.
This webinar will cover:
- Shifting trends in brand and enterprise measurement and spend
- Which kinds of performance partnerships are growing the fastest
- How technology can build deeper partner relationships
- The role of mobile in an evolving performance landscape