Future of Affiliate Marketing: Key Trends to Watch in H2 2020
The affiliate channel is being seen by marketing and company leaders as strategic and valuable due to its profitable and provable nature. Unfortunately, the technology powering this channel hasn’t enabled marketers to optimize for volume or scale in comparison to other marketing channels.
Join Michael Jaconi, Co-Founder and CEO of Button, Drew Frost, Head of Product and Growth Marketing at Sam’s Club and Robert Glazer, Founder and CEO of Acceleration Partners, as they discuss:
- How affiliate marketing is poised for major innovation in H2 2020 and beyond
- How Sam’s Club is pushing the envelope in mobile commerce with its experimentation in affiliate
- What you can start implementing today and preparing for in H2 that’s going to help you spend smarter and grow your budget