Gone are the days when holiday shopping was all about the next big holiday in Q4. In our “always on,” multi-device, multi-channel, multi-option world, smart, savvy marketers must think about creating multiple campaigns around multiple holidays.
But there’s no need to let your stress level multiply. We’ve created an instructional, easy-to-navigate guide to help you stay ahead of your retail calendar.
The Affiliate Program Guide to Global Holidays and Observances provides you with a helpful reference for when it’s time to plan your affiliate marketing campaign strategies around global holidays.
Globally, there are hundreds of holidays and observances that brands can align their affiliate marketing campaigns around. As many land on different days and in different months for different global regions, it can be tricky to keep track of them.
This guide lists key holidays and observances that resonate both regionally and globally. But we didn’t just leave you hanging with names and dates! We also included numerous ideas for how to maximize your online marketing around them.
This guide is abundant with details, ideas and recommendations. If you want the full picture of the holidays and observances to plan for in the upcoming year, then our Affiliate Program Guide to Global Holidays and Observances is definitely a resource you want in your marketing toolbox.
In the meantime … enjoy this 2019 Holiday Calendar infographic!
Editor’s Note: In 2015 and 2016, we published an E-Commerce Holiday Calendar blog post, which we updated each year. As the content was so extensive, we decided to turn it into a user-friend guide, the Online Marketer’s Guide to the Holidays. We’ve since updated that guide as well and pulled it all together in our comprehensive “Affiliate Program Guide To Global Holidays And Observances.”
Learn more about Acceleration Partners’ approach to global affiliate program management on our Global Services page.