Many retailers are under the impression that coupon sites are not a good fit for their affiliate programs. They fear coupon sites may damage their brand and not deliver new customers or incremental revenue.
It’s true that navigating the world of coupon sites can be complex. And it requires effort on the part of merchants to make sure they gain exposure and traffic without sacrificing margin or compromising their brand. But that doesn’t mean that coupon sites can’t make valuable affiliate partners. They just need to be managed more carefully to ensure goals are met.
This e-book will walk you through the different ways affiliate program managers can work with coupon sites and the techniques you can use to ensure the relationship is a healthy and profitable one.
In this e-book you’ll learn:
- Whether your program should work with coupon sites
- Best practices for working with coupon sites
- Creative ways to leverage coupon affiliates
- Tips to ensure a successful coupon strategy
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