Lead Program Partnerships Have Come of Age—Learn Why in This Q&A with Acceleration Partners

Lead Program Partnerships Have Come of Age—Learn Why in This Q&A with Acceleration Partners

If you’ve been around digital marketing for any length of time, you’ve probably heard the early days of affiliate marketing referred to as the “Wild West.” There was a time when affiliate marketing was pretty lawless—plagued by fraud and policed by no one. But with all the sophisticated tracking technology now available, things have changed drastically. We wanted to hear from experts about where things stand in affiliate marketing today.