Need to improve your Customer Lifetime Value (LTV)? Learn how to attract & retain high-value customers via Affiliate.

Download Chapter 1 of Performance Partnerships

There isn’t a company in the world that couldn’t benefit from more partnerships built upon a performance model.

Performance Partnerships: The Checkered Past, Changing Present and Exciting Future of Affiliate Marketing, will give you an eye-opening, behind-the-scenes look at the affiliate (performance) marketing industry.

Download this exclusive release of the book’s introduction, foreward by Cameron Herold and first chapter. You will learn:

  • What the “wild west” days of the industry looked like
  • Why the affiliate world was like a scene from the movie, The Big Short
  • The difference between affiliate marketing and performance marketing
  • The strengths and weaknesses of the three primary types of Cost Per Action (CPA)
  • An overview of the Performance Partnerships™ framework

You can also get your full copy of Performance Partnerships here. Learn more about the book and author by visiting our book page.