Employee Spotlight: Yas Davami20211110080033

Employee Spotlight: Yas Davami

Having just recently joined the Acceleration Partners team in September, what is your initial first impression of Acceleration Partners?Day one at Acc...
APAC Spotlight: Affiliate marketing in India20210923040020

APAC Spotlight: Affiliate marketing in India

Although the Asia-Pacific region has been slower to adopt affiliate marketing than the US and Europe, brands and partners are quickly embracing the pa...
Profile of a growth marketer: Paolo Broussard, IWG plc20210816040013

Profile of a growth marketer: Paolo Broussard, IWG plc

Profile of a Growth Marketer is an ongoing series where we feature partner marketing industry leaders from around the globe. We sat down with Pao...
APAC Spotlight: Affiliate marketing in Taiwan20210811040032

APAC Spotlight: Affiliate marketing in Taiwan

Taiwan is strategically located in close proximity to two of the largest economies (Mainland China and Japan) and one of the fastest-growing regions i...
Q2 2021 benchmark report of global affiliate programmes20210728080030

Q2 2021 benchmark report of global affiliate programmes

One key factor has stood out from this last quarter; consumer demand continues to rise. Consumers are playing catch up and are buying more items, such...
Expanding your affiliate programme globally: what you need to know20210421040024

Expanding your affiliate programme globally: what you need to know

Over the last year, worldwide retail e-commerce sales grew by 27.6%. This growth is primarily due to the global COVID-19 pandemic, which forced brands...
2021 benchmark report of global affiliate programmes20210408081027

2021 benchmark report of global affiliate programmes

It’s true when they say a year can make all the difference. Just one year ago, we were coming off a very strong January and February when things chang...
How brands in Italy are leveraging affiliate marketing to reach growing e-commerce users20210323040031

How brands in Italy are leveraging affiliate marketing to reach growing e-commerce users

“The change is real, the change is deep, and the change is here to stay”. This quote by David Parma, Research Institute Ipsos, resonates not just in t...
Best practice for expanding your affiliate programme to APAC20210317040019

Best practice for expanding your affiliate programme to APAC

The e-commerce landscape is flourishing across the Asia-Pacific (APAC) region with 50.3% of the world’s internet users. This phenomenon occurred long ...
A look inside our clients’ global affiliate programme data: November 2020 – December 202020210112080029

A look inside our clients’ global affiliate programme data: November 2020 – December 2020

As 2020 came to an end, online shopping and consumer behaviour saw significant, lasting changes. The considerable growth in digital commerce accelerat...
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