FTC Social Media Disclosures to Protect your Brand20171005080002

FTC Social Media Disclosures to Protect your Brand

Seen an increase in social media posts from celebrities and influencers using “#ad” or “#sponsored” lately? That’s because the Federal Trade Commissio...
5 Ways to Ensure your Marketing Partners Comply with FTC Disclosures20170601080015

5 Ways to Ensure your Marketing Partners Comply with FTC Disclosures

When it comes to affiliate marketing, influencer marketing, and online content that’s promoting a brands products or services, the term “FTC disclosur...
Recent Ruling Highlights Importance of FTC Compliance20150414030050

Recent Ruling Highlights Importance of FTC Compliance

The FTC continues to crack down on affiliate marketing, highlighting the need for merchants to work with a trusted affiliate management partner who wi...
FTC Targets Sixty Companies over Improper Disclosures20150107052154

FTC Targets Sixty Companies over Improper Disclosures

Recently the FTC (Federal Trade Commission) sent letters of warning to sixty companies that made improper disclosures in print and TV ads, including t...
Are Inconsistent FTC Guidelines Unfair to Affiliates?20141117111411

Are Inconsistent FTC Guidelines Unfair to Affiliates?

acceleration2November 17, 20140 comments
This article was originally published in Relevance.  Imagine you’re in a nice hotel in a city you’re unfamiliar with and you’re looking for some help ...