The Anatomy of an Effective Facebook Ad [Checklist]20160407080015

The Anatomy of an Effective Facebook Ad [Checklist]

There are many important factors to consider when creating a Facebook Advertising campaign. From ad creative and targeting, to testing and optimizatio...
3 Winning Strategies for Using Facebook Ads to Score Big During and After Super Bowl 5020160205092236

3 Winning Strategies for Using Facebook Ads to Score Big During and After Super Bowl 50

Whether you’re a football fan or not, you’ll most likely be tuning in to this Sunday’s Super Bowl 50. It is a day that friends gather together, indulg...
How to Succeed with Facebook Advertising this Holiday Season20151103080055

How to Succeed with Facebook Advertising this Holiday Season

  The season of caring, sharing, merriment, and LOTS of online shopping is upon us. According to a recent report from Nanigans, e-commerce Facebo...
8 Things You May Be Doing Wrong with Facebook Ads20151013080007

8 Things You May Be Doing Wrong with Facebook Ads

  In Facebook’s Q2 earnings report last year, CEO Mark Zuckerberg said that the average US consumer spends 40 minutes on Facebook per day &...
How to Succeed at Facebook Ads without a Big Budget20150903090006

How to Succeed at Facebook Ads without a Big Budget

Plenty of businesses have found success through Facebook since the social media giant launched over a decade ago. In the past few years they’ve expand...
Case Study: How to Supercharge a Flash Sale with Facebook20150707090057

Case Study: How to Supercharge a Flash Sale with Facebook

Background: As businesses discover the power of Facebook advertising, many are looking for ways to leverage it for specific promotions. A leading home...
Marketing Trends from IRCE 201520150608090010

Marketing Trends from IRCE 2015

For four days every June the e-commerce world meets in Chicago to exchange ideas and get some much-needed face time. The Acceleration Partners team wa...
Six Smart Ways to Maximize Your Facebook Spend to Gain New Customers20150520090012

Six Smart Ways to Maximize Your Facebook Spend to Gain New Customers

This article was originally published on SteamFeed. Few companies face as much backlash as Facebook whenever there’s a slight shift in the wind for ma...
Facebook Case Study: Fueling New Customer Acquisition20150415030053

Facebook Case Study: Fueling New Customer Acquisition

Background: Retailers are increasingly recognizing the power of Facebook to fuel new customer acquisition. A leading pet retailer was looking to find ...
Is Your Site Ready for Super Bowl XLIX?20150130040023

Is Your Site Ready for Super Bowl XLIX?

The Super Bowl is renowned for its television ads. It’s one of the few times people actually sit down in front of the TV in anticipation of the ads. F...