Data & Analysis
Your partnership marketing program will be supported by the combined power of our client services teams’ deep industry expertise and our proprietary analytics platform, APVision. APVision leverages BI and artificial intelligence to deliver integrated performance data to account teams – giving them more time to dedicate to program strategy and campaign evaluation.
Acceleration Partners offers weekly, monthly, quarterly, and annual reviews to monitor your account performance and campaign progress.
This approach allows us to take a comprehensive look at:
- A high-level overview of the prior week’s program or partner recruitment
- Activation performance
- Accomplishments and action-oriented next steps
- Program and publisher performance
- Key performance indicators and goal achievements
We also provide data-driven strategy shift recommendations.
Data & Analysis
Case Study
Fitness Brand Strengthens Partner Relationships, Boosting AOV 8% in Two Months
During the early days of the COVID-19 pandemic, when at-home fitness sales surged, many brands were not prepared to accommodate the unparalleled demand. Acceleration Partners’ client, a leader in home fitness for more than 30 years, was faced with several out-of-stock products or delayed shipping times. This was problematic for the fitness brand’s affiliate partners, who did not receive a commission on the purchase of any item unavailable to ship within 10 weeks. After several affiliate partners left the program to promote competitors or switched to third-party retailers, it became critical for the fitness brand and the Acceleration Partners client services team to find a solution to stop the exodus of valuable partners.
8%
AOV increase for incentivized partners
$273k+
revenue driven from published articles in H1 2021
569%
incremental ROAS from one coupon partner CPA increase
Helping brands unlock growth through partnerships.