How to approach supplier contracts in affiliate marketing20200727050034

How to approach supplier contracts in affiliate marketing

This article was originally featured on PerformanceIn. The last few months have been challenging, but also a chance for companies to review their...
How brands in China are leveraging affiliate marketing as economy reopens20200713080530

How brands in China are leveraging affiliate marketing as economy reopens

The COVID-19 global pandemic significantly affected customer demand for goods and services around the world. For months, Wuhan and most other cities i...
Cycling is here to stay: How brands are using the affiliate channel to drive incremental growth20200709042554

Cycling is here to stay: How brands are using the affiliate channel to drive incremental growth

In recent years the rise in eco-consumerism has seen the popularity of cycling grow, not just as a hobby but a mode of daily transport. In 2020, the g...
APAC Spotlight: Japan20200603080048

APAC Spotlight: Japan

This article was originally featured on PerformanceIN. Although the Asia-Pacific region has been slower to adopt affiliate marketing than the US ...
Brand to Brand Partnerships 10120200529050023

Brand to Brand Partnerships 101

Brand to brand partnerships is a marketing strategy between two non-competing brands. This type of collaboration allows a brand to align with another ...
Region spotlight: MENA20200520040043

Region spotlight: MENA

Country spotlight is an ongoing series on the AP blog, where our team of local and global experts showcase what there is to know about key regions acr...
The rise of eco-consumerism and how to leverage this through the affiliate channel20200514040010

The rise of eco-consumerism and how to leverage this through the affiliate channel

With climate change being referred to as “the defining crisis of our time” by the UN, and, the world’s governments, businesses and societies urged to ...
Partner Spotlight- Weather2Travel.com20200310094918

Partner Spotlight- Weather2Travel.com

Hi Colin, can you introduce yourself to our readers? Hi, I’m Colin Carter and I’m one of the founders of Weather2Travel.com, an online travel affiliat...
Generation Z: Who are they and how can brands reach them?20180822040553
Join the Le Col Affiliate Programme and Promote “Le Col by Wiggins”20180223090905