What did the season of singing, snowmen, sleigh bells and sales bring to our client’s affiliate programs in Q4 2017? (Gave you a hint with “sales”).
Get all the particulars in our Q4 2016 to Q4 2017 Affiliate Marketing Benchmark Report!
And not to worry. While we included some interesting and insightful data, we made sure to elaborate on the story that those numbers told. We also provided some tips and suggestions for how to apply these learnings to your affiliate program – now in preparation for Q4 2018.
Here’s a sneak peek at some of the stats:
- Affiliate channel revenue grew 42.19% Y/Y
- Q4 accounted for 36.23% of total affiliate revenue for retailers Y/Y
- Which publishing partners upped their game in Q4 2017