Infographic: Halloween Retail by the Numbers

Infographic: Halloween Retail by the Numbers

As the 2nd biggest commercial holiday in the U.S., Halloween is frighteningly good for retail.

While the 2015 retail sales forecast is lower than last year’s monster figures, there’s no reason to fear as consumer spending is expected to top $6.9 billion.

At Acceleration Partners, we normally focus on tricks (for digital marketing), but in honor of the holiday, we’re treating you to some spooktacular numbers on Halloween retail.

For example, did you know that, according to the National Retail Federation, 68 million Americans are planning to wear Halloween costumes in 2015, with Minions, Star Wars and Disney’s Frozen reigning as the top pop culture-influenced costumes?

Find more unbelieva-ghoul stats in our infographic below…if you dare!



















































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