Green Business Strategy
How to Develop an Effective Affiliate Marketing Strategy A few months ago we published a post that focused on the ins and outs of how affiliate marketing works. A compelling point made in the post was that, if managed properly, affiliate marketing can bring in up to 5-15 percent of online revenue and have an ROI among the highest of any online channel. There’s no question that marketing through the affiliate channel can be a boon for sales, brand awareness, average order value, site...
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