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This article was originally published on PerformanceIN.com. Facebook acquired Instagram in 2012, and since then, membership on the site has soared. It now has 400 million active users, with an average of 80 million photos posted every day. The level of engagement between brands and Instagram users has also exploded. According to Forrester Research, the rate of interaction with brands on Instagram is 400% higher than on Facebook and Twitter. That’s why it’s such a vital tool for...
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