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Mobile shopping is now mainstream. Sales made via a mobile device in the U.S. grew 56 percent in 2015. That’s nearly four times as fast as U.S. e-commerce growth. These are just a few reasons why, in 2017, top players in e-commerce will be dialing in to new mobile technologies that go well beyond just having a mobile-friendly site or user-friendly app. For more interesting facts and figures related to why mobile is transforming e-commerce, check out our buzzing infographic below.
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Brands know that they need to get in the mobile app game if they want to expand their customer reach and drive engagement. But time and again, the biggest challenge is getting people to download and actually use their app. In this webinar, Dan Golden, President of Be Found Online, and Merove Heifetz, Director of SEO and Digital Strategy at Acceleration Partners, will offer proven strategies for successful mobile app promotion, including best practices for app pre- and post-launch...
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This article was originally published on SteamFeed. In the past couple of decades, online shopping has turned the retail world on its head. No longer do customers have to step foot in a store — or even get out of their houses — to make a purchase. Now, in a time when adults in the U.S. spend 51 percent of their digital media time on a mobile device, mobile has taken that convenience one step further. Customers can shop from their living rooms, from the work break room, or even...
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