ToddSpotlight_299x192
When it comes to data-driven Performance Marketing, attribution, efficient publisher reporting and payment, incrementality, taking affiliate programs global, mobile tracking and optimization and pretty much anything related to affiliate marketing, the Impact Radius team is on top of their game. I sat down with Todd Crawford, co-founder and vice president of Strategic Initiatives at Impact Radius to get a pulse on the state of Performance Marketing  and wanted to share with you some of the...
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