Online shopping on Cyber Monday was the biggest online shopping day in history with sales of $3.45 billion, up 12.5% over last year. Black Friday also broke online sales record with more than $5 billion spent online, a 17.7 percent increase over 2015. This year, consumers spent $1.93 billion on Thanksgiving Day, 11.5 percent more than in 2015. Acceleration Partners’ data mirrors these trends with Thanksgiving, Black Friday and Cyber Monday persisting as the busiest shopping days of the...
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Let the Q4 fun begin! To get your holiday marketing season off to a merry and bright start, we’ve put together a fun and festive holiday infographic full of shopping and spending stats. We hope you find it as interesting as a pumpkin spice pudding and candy cane frappuccinos.
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