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This article originally appeared in Smart Insights The globalization of e-commerce, coupled with a growing American demand for British goods, has many UK retailers eyeing the US market. And with global B2C e-commerce expected to reach $1.5 trillion this year, they’re not alone. Retailers across the world are tapping into this lucrative consumer base with sophisticated affiliate programs. With global retail affiliates like RetailMeNot, rewardStyle, and ShopStyle gaining in popularity,...
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