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Using keyword data for market research Last month Google released its very first fashion trends report, which analyzes search data to pull out both long-term and flash-in-the-pan fashion trends. Among the findings: tulle skirts are spreading in popularity, almost everyone’s looking for jogger pants, and midi skirts are making a comeback. What fads are over? Count normcore, 90s jeans, and scarf vests as short-term trends that have officially come and gone. The report is so valuable...
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