Myth_299X192
On occasion, we encounter retailers whose business model, for all intents and purposes, would fit perfectly with affiliate marketing. Yet, not only do they not have a program, they actually express disinterest in establishing one. This situation always gives us pause because it’s as if there is only one way to run an affiliate program, when nothing could be further from the truth. Unfortunately, much of this negative sentiment is the aftermath of a bad experience with network-based...
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