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Site Migration & SEO Case Study The Opportunity Our client, a leading online supplier of fly fishing gear, migrated to a new CMS and experienced a large drop in search traffic. Organic visits fell 36% and the number of keywords ranking in Google fell from 625 to 265. During the crucial holiday period, organic visits were down 40% compared to the previous year. The client reached out to Acceleration Partners for help recovering their traffic. Strategy & Approach After...
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OnlineHomeDecor_458x325
SEO Case Study The Opportunity A boutique online retailer of home furnishings, decor and gifts sold products that are also offered direct to consumers through their wholesalers’ own websites. This presented a major SEO problem, as the retailer has to compete in the search engine results with most of the brands they sell as well as major e-commerce players such as Amazon. Acceleration Partners was brought in to figure out how a company with limited resources can compete in this difficult...
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OnlineAccessoryCompany_458x325
ORGANIC SEARCH Case Study The Opportunity A popular online and in-home trunk show company selling boutique-style jewelry and accessories turned to Acceleration Partners to develop a search strategy to attract new customers and sales reps.   Strategy & Approach The retailer had a beautiful, robust site and growing traffic resulting from their skyrocketing brand awareness. Building on that momentum, they wanted to increase traffic from potential new customers who didn’t yet know...
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