How Nontraditional Partnerships Are Transforming Affiliate Marketing

Every year when the holidays roll around, the ringing of your doorbell is almost as predictable as holiday music’s radio takeover. Neighborhood kids offering to sell you gift wrap or chocolates to benefit their schools are practically as ubiquitous as holiday lights and carols. However, they’re often selling you something you really don’t need or want.

In essence, this is an affiliate relationship where the organization is being paid a percentage of the sales generated. As more retailers move online, they are looking for ways to emulate these sort of partnerships in the digital world.

Learn and execute some of the ways in which your business can successfully maneuver nontraditional affiliation marketing this holiday season.

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