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We believe most companies aren’t getting
what they need from online marketing.
We believe there's not enough of a human and
strategic element in online marketing.
We believe in real,
lasting partnerships.
We believe clients should have
transparency from their vendors.


At Acceleration Partners, we develop customer acquisition programs that deliver real profits. We start by aligning your business goals with expert strategy and best practices and bring it to life with high quality affiliate marketing programs. Our goal is to bring you more customers, greater sales and faster growth for your organization.

Our Performance Partnerships™ framework is a powerful tool for expanding and growing your business by systematizing relationships and  managing them at scale.  These partnerships are built on performance-based payments that are tied to the advertiser’s goals, centralized reporting, and a standard operating framework.

We are a trusted partner of the world’s largest brands including adidas, Gymboree, ModCloth, Reebok, Target, Warby Parker and many other brands.  Our performance-driven approach results in profitable growth for our clients which is why we have one of the highest retention rates in the industry.


We believe that, in order to deliver sustainable growth for our clients, our approach to performance marketing must veer from the status-quo. Here’s how we are unique:

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Trusted By the World’s Largest Brands
The world’s leading consumer brands trust Acceleration Partners to drive their business goals while respecting their brand. 
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We Wrote the Book on Performance Partnerships™
We wrote the book on affiliate marketing and Performance Partnerships drawing on our experience in the industry and insights for over a decade.
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Best Talent in the Industry
We invest in client relationships for the long-term and allocate more resources to our programs than other agencies.
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Acceleration Partners managing director on the challenges of moving business to the UK and how advertisers are becoming more demanding

August 17, 2017 The Drum

US performance marketing agency, Acceleration Partners (AP) launched its UK and European base last month with Helen Southgate taking on the role of managing director.

As the largest independent agency, working with clients like Adidas, Reebok, eBay, Travelex and Pearsons, AP have around 70 employees who help develop their performance marketing solutions to grow its business in a way that is right for the advertiser.