Category Archives: Affiliate Marketing

Learn about affiliate marketing best practices and some of the innovations that have revolutionized the industry.

Influencer_299x192
Influencer marketing is all the rage right now. But the closer you look, the more it seems many companies don’t understand how to use it effectively, nor do they truly grasp what it means. Too many marketers are just throwing the term around and scrambling to partner with high-profile bloggers, social media stars, and celebrities. They are rushing into influencer territory without a clear understanding of what really works. In this article, learn what the term means once and for all,...
Read More >>
ASE_299x192
Within the affiliate marketing universe, the Affiliate Summit’s count among the major conferences of the year.  Last week at Affiliate Summit East 2016 in New York, there was a whirlwind of activity. The event brought together merchants, publishers, networks and SaaS companies for three days of speaking, meetings and networking events. Beyond the chance to be in the same setting as some of the most influential people in the industry, the conference gave us a glimpse into the latest...
Read More >>
Global_299x192
“Seek first to understand and then to be understood.” ~ Stephen Covey Throughout the centuries, brave explorers have travelled by land and by sea to see what lies beyond. Leaving the familiar to discover new information and resources can be thrilling. But it can also be fraught with dangerous twists and turns, especially for those who are unprepared. Many e-commerce companies are embarking on such an adventure by taking their affiliate program global. In their native environment,...
Read More >>
AP_Infographic_BTS_299x192
Back-to-school is an exciting time of year for not just students and parents, but for retailers as well. In fact, it is one of the largest retail season of the year – second to holiday shopping. With back-to-school right around the corner, we put together some important stats to prove just how big this shopping season really is.
Read More >>
AP_Blog_Puravida_299x192
As part of our extensive list of affiliate programs, we are thrilled to announce the launch of Pura Vida Bracelets’ affiliate program! Pura Vida, meaning “pure life” in Spanish, embodies a lifestyle that is committed to living a full life without regrets and never taking anything for granted. Pura Vida Bracelets feature unique color combinations making each one distinctive to its owner. Every Pura Vida Bracelet is carefully handcrafted by artisans in Costa Rica. Pura Vida...
Read More >>
FAQ_299x192
What exactly is affiliate marketing? What’s a “cookie”? How do I get compensated for promoting a brand? Whether you’re thinking about signing up with a brand as an affiliate or have already done so, chances are, you have a lot of questions. To help you better understand this marketing model and how to be successful with it, we’ve compiled a list of some of the commonly asked questions affiliates/publishers have. What is affiliate marketing? Affiliate marketing is, first and...
Read More >>
iStock_66351853_299x192
Affiliate marketing has proven to be an effective channel for creating brand awareness and gaining new, incremental customers. These attributes are just a few reasons why savvy advertisers want to leverage their affiliate program when they expand internationally into new markets. In addition to its proven track record, here are five reasons why more companies are putting time and resources behind taking their affiliate program global: Established Trust. Affiliates are very effective...
Read More >>
RedBubble_299x192
Launched in 2006, Redbubble brings together artists and designers with consumers, facilitating the sale of unique designs available to print on a range of products. Some of the top products available through Redbubble include more than 10 t-shirt styles for men, women and kids, sweatshirts, hoodies, iPhone cases, stickers, wall art, throw pillows, mugs, and much more! Redbubble has teamed up with Acceleration Partners and ShareASale to offer a simple signup process, giving affiliates the...
Read More >>
BackToSchool_299x192
It may feel like summer just started, but across the country, school is back in session starting in August. Back-to-school is one of the largest retail season of the year – second only to the shopping frenzy over the holidays. About 54 percent of respondents from Deloitte’s 2015 Back-to-School Survey said that they plan to complete their back-to-school shopping a month before the school year starts. That means, now. So what can you do to make sure you’re prepared? Follow...
Read More >>
iStock_21061879_299x192
This article was originally published on SteamFeed.  As Warren Buffet said, “What the wise do in the beginning, fools do in the end.” Just like banner ads became display ads, the concept of influencer marketing isn’t new. While new platforms like Instagram and Snapchat increase the base of potential niche influencers, companies have used influencer marketing for years — through infomercials or by getting celebrities to wear their brands’ clothing or use its products — as...
Read More >>
Reebok_ufc_299x192
Photo Credit: Reebok.com Ultimate Fighting Championship fighters, Ronda “Rowdy” Rousey and “The Notorious” Connor McGregor not only pack a big punch in the Octagon, but their solid fan base also makes them heavyweight brand ambassadors and affiliates for Reebok. In 2014, Reebok and UFC announced that they were joining forces in a groundbreaking six-year partnership, with Reebok becoming the exclusive outfitter and apparel provider for the UFC. The Reebok/UFC apparel line, which...
Read More >>
iStock_66027421_299x192
Digital marketing is ever-changing and has become increasingly complex as companies look to engage people across multiple channels and bring these interactions together to gain a comprehensive view of their customers. With this evolution comes an amazing opportunity for marketers. They can expect more of their performance marketing agency partners, calling on them to think strategically, act nimbly,  and have efficient processes in place to drive the best results. An important first...
Read More >>