We want to extend a big congratulations to our client Tiny Prints for taking home the “Exceptional Merchant” honors from the annual Affiliate Summit in January. Recognized for their industry-leading affiliate marketing program, Tiny Prints competed against online retail giants Amazon and Overstock for the award, which recognizes the digital marketing industry’s most innovative leaders and is considered the most prestigious, competitive honor for leaders in affiliate marketing.
Tiny Prints’ affiliate marketing program achieved several key milestones in 2011, including more than 100 percent growth for the fourth consecutive year in a row; and 200 percent growth for its Storefronts program used by professional photographers, non-profits and local PTA’s. The program now has more than 6,000+ affiliates and is managed by a four-person team committed to exceptional one on one service.
We (the Acceleration Partners team) accepted the award on behalf of Tiny Prints, as we have worked closely with them on the design and management of the affiliate program since its launch in 2007. Winning this award is another example of how companies who take the time to carefully and actively manage the growth of their affiliate programs and develop meaningful, long lasting relationships with affiliates will receive both a higher return on investment and a more positive brand impact. Congrats to all!